Leticia Padilla Solís, “Leti”, is an intelligent but unattractive girl, rather ugly. She graduated with honors in economics, speaks several languages, is fluent in computers, and is a financial genius. Only, because of his physique, she can't find work. Desperate to find a job, “Lety” decides to accept being hired below her level and takes a job as a secretary at Conceptos, a famous video production company, where ugliness is taboo. The production company “Conceptos” was founded by two good friends: Don Humberto Mendiola, and Julián Villaroel. Unfortunately, shortly after, the Villaroels die in an accident and Don Humberto and his wife Teresita take care of the Villaroels' orphaned children: Ariel, Marcia and Ana Leticia and the successful company.
- Sergio JimenezDirector
- Angélica ValeLety / Leticia Padilla Solis
- Jaime CamilDon Fernando/Fernando Mendiola Saénz
- Elizabeth ÁlvarezDoña Marcia Villarroel Drummond
- Patricia NavidadAlicia Ferreira de Mora
- José JoséDon Erasmo Padilla García
- Carlos BrachoDon Humberto Mendiola
- Jacqueline BracamontesMagaly
- Carlos BonavidesDon Efren Rodriguez "El Cheque"
- Juan SolerAldo Domenzaín
- Nora SalinasCarolina "Caro" Angeles de Carvajal
- Raúl MagañaDon Ariel Villaroel
- Angélica MaríaDoña Julieta Solis de Padilla
