Generation Like

Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.

• Douglas RushkoffWriter
• Frank KoughanWriter
• Frank KoughanDirector
• Douglas RushkoffDirector

• Will LymanNarrator (voice)
• Douglas RushkoffSelf
• Fred DurstSelf (archive footage)
• Tyler OakleySelf
• Bonin BoughSelf
• Stephen ColbertSelf (archive footage)
• Charles DuhiggSelf
• Oli WhiteSelf
• Louise PentlandSelf (archive footage)
• Hannah HartSelf (archive footage)
• Shane DawsonSelf (archive footage)
• Liam HorneSelf